Hi there, my name is Joe. I am a financial advisor serving Lansing, Charlotte, Battle Creek, Kalamazoo, and the surrounding areas.
My journey began after college when I finally had enough income and started investing. I proceeded to make just about every mistake you can make but was lucky to learn from all of them. One of the purposes of this site is to help you avoid those mistakes.
I heard about FIRE (Financial Independence Retire Early) in my mid-20’s while working a typical entry-level corporate job. The simple math associated with the ability to create enough wealth to have the option to retire well before typical retirement age of 65 mesmerized me. It wasn’t about how much I made but about how much I saved and more importantly, how much I invested early. That set me on a path to trimming my expenses down and investing everything I could afford to invest.
I was well on my own path to an early retirement when I started helping folks with their own investment plans and educating them on how it all works. I enjoyed the role as an educator and guide so much I decided to become a financial advisor. I felt I had found my calling.
As an advisor, I have lost count the number of times I have been asked where people can find a good resource to learn more about investing. The type of website where someone could start from scratch to learn what investing is all about without having to spend months reading about it. I didn’t have one site to send people to so I decided to create it. Investing and building wealth has a reputation for being overly complex and boring, (I get it, most people probably don’t want to read about the pros and cons for evaluating stocks based on discounted cash flows) but people also stress more about money problems than nearly any part of their lives. Learning the basics can provide you with enough foundational knowledge to avoid costly mistakes and set your future self up for a life less consumed with money worries.
So, dive in with me as we explore detailed financial concepts in a simple, easy to understand form and have a little fun in the process (I hope you like analogies because this site is going to be as full of them as Tigger is full of energy).
If you like what you read and would like to have a discussion about setting up a financial plan unique to your situation, please check out my services page and submit your contact info. Financial independence is a more attainable goal than it might seem.